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Design systems that hold up — for teams, and now for AI.

For over a decade we've helped product organizations build design systems that scale — from enterprise systems like IBM's Carbon integration and PetSmart's Sparky to AI-ready systems like CampusIQ's, where our own open-source tools give AI coding agents full awareness of the design system.

Today our practice centers on AI and design systems: discovery and research, token architecture, component engineering, workshops, and team augmentation — backed by the deep front-end craft built across years of web platform work for brands like Outside Inc, Point72, Better.com, and Stanford's d.school.

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Case studies

AI + design systems first, then the enterprise systems and long-arc partnerships that make it credible.

flagship / Higher Education Technology

CampusIQ

A context-based, token-first design system that unified three component libraries into 50+ React components with AI-integrated workflows.

AI + Design SystemsDesign SystemsFront-End DevelopmentReact

IBM

Migrating IBM Investor Relations to Drupal while integrating the Carbon design system — trust-critical financial communications, modernized.

Design SystemsDrupal ThemingFront-End Development

PetSmart

Sparky, PetSmart's design system — accessible components, documentation, and governance that unified a fragmented web presence.

Design SystemsFront-End DevelopmentReact

Seventh-day Adventist Church

ALPS: a global design system and WordPress theme balancing brand consistency with customization for thousands of institutions.

Design SystemsFront-End DevelopmentWordPress

Outside Inc

A 10-year partnership: from a static 2014 site to a WordPress multisite system powering Outside's family of publication brands.

Front-End DevelopmentUX/UI DesignWordPress

Better.com

A home-bidding platform spanning real estate listings, mortgage APIs, and insurance — delivered against an IPO-driven deadline.

Front-End DevelopmentReact

Stanford d.school

A Fractal-powered component library and front-end architecture that brought the d.school's unconventional visual identity to the web on a tight deadline.

Component LibraryCraft CMSFront-End Development

Point72

A multi-year WordPress partnership giving one of the world's leading hedge funds a digital presence as precise as its reputation.

Content ModelingFront-End DevelopmentUX/UI Design

Liquor.com

A fast-tracked Shopify storefront that diversified Liquor.com's revenue beyond affiliate links.

Content ModelingFront-End DevelopmentShopify

Wodify

A component-driven WordPress marketing platform that lets Wodify's team launch campaign pages fast across multiple fitness verticals.

Content ModelingFront-End DevelopmentWordPress

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The full ledger

Every engagement in the archive, newest first. Filter by the kind of work.

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Your system could be the next case study.

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